Since my unit is long and contains no walls I decided to break up the space with a modular book shelf and create a reading area. The modular unit allows me to change the configuration and placement of the bookshelf in my apartment. I took advantage of the wall space by purchasing a projector which enables me to have a 72 inch viewing area. My audio unit doubles as my TV speakers and a stereo. Since the projected image isn't visible during the day, I purchased a Sony LocationFree (wireless) TV which allows me to view TV/surf the internet downstairs and upstairs. I also set up a wireless network that allows me to work on my laptop outside, downstairs, and upstairs in my loft.
Design Tip: Hide media components. It adds too much clutter and is not visually pleasing.