Name: Dan and Amy
Location: Chinatown, Los Angeles
Type: 2-bedroom loft. Own.

Why I use color: We have never seen white as the starting point to develop a color our apartment, which is in Chinatown, blood red is the starting point and the palette moves on from there.

The whole look and feel of the apartment is a playful update of the 1930's Hollywood idea of "Chinatown". We thought it was important not to over-use cliche chinese items like paper lanterns and dragon kites so that the house would feel like a real place with longevity, not a stage set. As a result the color is central to creating the theme, not the objects

(Image credit: Apartment Therapy )

The majority of the fixtures and furniture are simple and functional, the simplicity of form allows for the abundance of color and creates a canvas for the decorative elements.

Having the open shelves in the kitchen allows the objects we use everyday to add more color, texture and a bit of a narrative to the main room we live in. The apartment is all about fun. Every decision we made about color was made with the goal of creating a joyful, playful place to be for kids and grown-ups alike."

(Image credit: Apartment Therapy )

2 Good color tips: 1. Use different colors of the same hue, or depth to introduce many different colors without causing chaos

2. Paint doors, frames, windows, etc the same color as the walls (semi-gloss instead of matte) to allow the shadows to delineate the trim. Again allows the use of bold color, without chaos and visual exhaustion.

(Image credit: Apartment Therapy )

Favorite type and brand of paint: Benjamin Moore Regal. The Matte Finish has a great sheen, just a little more than an eggshell – really brings out the color

(Image credit: Apartment Therapy )
More posts in I've Got Color! - Fall Colors Contest 2007 - Southwest