The September issue of Elle Decor UK had an article entitled "The Key Trends", in which major players in the design world were asked what trends they saw emerging, what was selling like hotcakes, and (the part I found most fascinating) what wasn't selling well at all...
This is what some of the experts had to say about what wasn't selling:
• Jean-Luc Colonna D'Istria, head buyer for homewares at Merci, Paris: "Big dining tables, as they tend to be high-end and expensive."
• Rossana Orlandi, owner & head buyer for Spazio Rossana Orlandi, Milan: "Products that lack any interesting details. Customers are keen on details at the moment."
• Murray Moss, owner of Moss Online, New York: "Small industrially produced gift items, which used to sell well. Our customers are investing in major pieces and resisting small luxuries."
• Sheridan Coakley, owner of SCP, London: "More flippant designs, which people think aren't essential."
• Michelle Alger, home buyer for Liberty, London: "We've decided to sell fewer high-price goods with long production lead-times. People don't want to wait weeks for a new sofa; they prefer re-covered vintage sofas that they can have straight away."
• Paul Baptiste, operations manager & head buyer for The Shop at Bluebird, London: "Even though they're still selling, we're seeing a slowdown in hi-tech products."
• Lina Kanafani, owner and buyer of Mint, London: "Ceramics and glass, as ours can be fairly experimental. With the current economic downturn, people are more cautious when spending."
Do you agree? Have you stopped buying edgier designs? Have you given up small luxuries in order to save up for large investments? But what if you can only afford small luxuries?
All quotes from "The Key Trends" by Amy Bradford, Elle Decor UK, September 2011