A Look Inside DwellStudio's New Flagship Shop in Soho

Yesterday, Maxwell stopped in at the press preview of the very exciting, brand new venture from Christiane Lemieux and Co. - the first ever, flagship DwellStudio brick and mortar shop. Take a peek and NYers, be warned, you'll want to hop in the nearest taxi...

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Christiane and Josh, proud parents of the new store
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Maxwell particularly liked the artwork that rounds out the vision for the space

Today, the doors officially opened to the public at 11am and according to a friend who stopped by on their lunch hour, "I am mightily impressed. It's beautiful and fun, and not like another retail furniture store I've been to. I dig it."

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Deborah Needleman and Christiane
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Another living room set looking towards a fabulous wallpaper wall and a large custom chandelier

The 3000 square foot shop is curated by Christiane and features their signature line of furniture, bedding, rugs, artwork and tabletop, along with the kids collections. The DwellStudio branded items will be supplemented with vintage finds.

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Even the handles on the front door were specially cast from a vintage find to set the right tone. Anyone see Brooks Brothers here?
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The back of the store features the children's line with bedding, toys and furniture. We loved the artwork as well, and it's all for sale too.

Design shoppers' interest in customization and personalization just keeps on heating up and the shop plans to meet that demand with a custom furniture design station and consultations with experts.

Ready to drop by? The new shop is located at 77 Wooster Street in NYC. Open Monday through Saturday 11-7 and Sunday 12-6.

More Info: DwellStudio

(Images: Maxwell Gillingham-Ryan)

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Janel Laban is the Executive Editor of Apartment Therapy and has been working here, at the dreamiest of dream jobs, since March 2006.

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