Of course, a switch from a sepia toned photo to full color makes any before and after more dramatic, but this one would be memorable even without that choice by the photo editor. Just take a jump below to see this room totally transformed.
Ideas to take away from this makeover:
The liming of the brick makes a HUGE difference, taking the style of the room from dark and woody to light and bright. Color is powerful!
Dressing the windows softens that area and adds a layer of pattern along with the colorful graphic rug.
Pendants hung in multiples help accentuate the pitched ceiling height, as does the much lighter but still contrasting color of the beams.
Reducing the number of shelves on the built-ins changes the room substantially as well, allowing the entire fireplace wall to act as a bit of a large "art installation", featuring sculptures, mirrors and two (!) screens against an uncluttered shadowbox style wall. Sometimes adding in some negative space into a design in this way really makes things much more interesting.
Check out more photos of this room along with a complete slideshow of makeovers at House Beautiful.