First it was Wal-Mart's venture into the organic produce market that had everyone abuzz.
Now, they're going to save the company around $400 million in shipping costs--by buying from local farmers.
The superstore that we sometimes love to hate is taking the Locavore approach, saying they want to cut food miles and citing the now well-known average mileage food travels (1,500 miles) as a big reason for going local.
Sounds good, right?
NPR's story this morning touched on all the big points, and it seems like there are some flaws to this local food plan.
In a roundabout way, it will affect farmers who ship their goods elsewhere. And "local" to Wal-Mart means within the state--not around the corner. And, of course, it could put farmer's markets in jeopardy if local produce is available at a big-box store.
But...if more people begin buying local, isn't that a step in the right direction?
So who wins here? And is it really a green move? Tell us what you think.
Photo: Danny Johnston