Babies get their own channel. We read with interest a recent article in The Washington Post describing the newest television programming dedicated to babies.
The first to market here in the United States is BabyFirstTV,
a 24-hour cable channel, based in Los Angeles. The premium channel is available on the Dish Network and DirecTV and will soon be launching on 10 cable television systems, according to the Post article.
Not to be outdone, British-based BabyTV plans to enter the United States this fall. BabyTV first entered the Israel market and it sold as well as the Playboy channel, according to the article.
Both channels target their programming to babies under 3-years old. This despite an 8-year-old recommendation by the American Academy of Pediatrics of no screen time for children younger than 2, according to the Post. You can read the entire article here.
We've never seen this type of programming ourselves, but let us know if you have.