Forget the faces on the walls (a Benjamin Moore "personalized" marketing touch): what we're really eyeing is the neutral, pale palette of the walls and trim. Combining paint colors Hush (AF-95) and Frostine (AF-5), we really like the ways other pale items were maintained throughout the room - carpet, mantel, furniture, curtains and all accessories. Hush and Frostine belong to the Affinity color palette which is part of the Aura line...
Maxwell asked last year if you thought the Aura line of paint was Hot or Not (most of you said Hot), and now we're wondering how you feel about the super pale promo room. Do you think it's a livable style or would you go a little nutty without a pop of color to offset such pale paint?
See all Affinity colors here; Read about Aura here.
See all other Apartment Therapy discussions on Aura paint here.
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That photo is so bland, it makes me want to scream USE SOME COLOR!!!
view Melissa82's profile
Oh heck NO NO NO!!! This reminds me of every rental apartment I've ever had, and also of the reason I painted my first bathroom electric orange. Ban the beige!
view rockypondgirl's profile
I actually like the softness of the room. Maybe it's just me, but I would prefer to use pops of colour in my accessories, rather than my paint. Being an artist, I tend to change my looks as quickly as the seasons change, so its easier to use a neutral background on the walls like white, and change the pillows.
view ilovemymini's profile
I LOVE LOVE LOVE it! It would never work if you have children, but the space looks dream-like. Fantastic!
view DesignGod's profile
This probably works much better in a photo than in real life. Especially because in real life, you are unlikely to have 10 foot ceilings, a fireplace, and elaborate moldings.
Second, I have used Aura and do not like it. The color I used was Grasshopper, a medium green. It had an unnatural cold undertone. I far prefer Farrow & Ball, whose colors are much more natural and receding, and which has been ecologically sound for hundreds of years. It has a chalky finish that complements old plaster. My experience has been that regular Benjamin Moore works best on drywall.
view mopar's profile
Zzzzzzzz...
view hejiranyc's profile
I love it. I'm in need of serenity now.
view FeloniousMonk's profile
I like the Hush color. Very calm and serene. I think I would need at least one wall to be a bright turquoise or something similar to punch it up though!
view craftymom's profile
Am I really the only one massively creeped out by the woman's face coming from the corner? I can't ignore it, I'm sorry. It's creepy.
view Parallelfirst's profile
I call shenanigans on this photo. Of course BM wants to use every trick to make their product look appealing in marketing materials, but this washy overexposed image bears no relation to how a human eye would perceive the room in daylight. In other words, even if you do have a gorgeous palatial sunny room like this painted in these colours, it will never look like this. It's fine for shelter mags, but not on when you're trying to sell colour.
view amed studio's profile
Who do I have to F*@# to get a womb chair?
view orangejuce's profile
I love the marketing they use, especially the pottery barn colors. I like these sites also for finding colors
colorcharts.org
benajminmoore.com
Aura paint
http://www.myperfectcolor.com/Benjamin-Moore-Aura-Paint-Myperfectcolor-com-s/3342.htm
Benajmin moore paint
http://www.myperfectcolor.com/Benjamin-Moore-Paint-Myperfectcolor-com-s/3356.htm
I love China white benjamin Moore becasue it has a soft pebble tone to it and it would work nice with the light green tones
view nowstarter's profile