They may be officially named Absolute World, but these Ontario towers are more affectionately known as the Marilyn Monroe towers. Even the architects themselves have admitted that the voluptuous siren's curvy body majorly influenced their design. And, it turns out, there may be a reason we love to look at curves, even in our architecture and it has to do with one very picky organ: the human brain.
According to CNN, the uptick in architecture with curves is more than just a fashionable trend. Our brains actually react to seeing curves with a burst of activity in the anterior cingulate cortex — a part of the brain that forms emotional experiences. When we look at angular, square spaces, our brains don't react at all. We are wired to want to form emotional bonds with curved structures.
Or perhaps it's the similarity to natural elements that makes these curvy buildings seem so comfortably familiar. Assistant professor of psychology at the University of North Carolina Paul Silvia put it like this, "Curved buildings can point to nature, whereas angular buildings contrast with it. Instead of blending into the environment or evoking natural themes, they stand apart from it by using one of the few shapes you never see in nature—a perfect box."
There's no denying that curves are in. So tell us what you think. Do you prefer a curve or are you more attuned to an even, angular shape?
Read more at CNN.