Design Within Reach is making the move into customized kitchen cabinets! The collection, by designer Nilus de Matran, includes various storage modules (155 designs!), organizational tools and free-standing islands — and they're priced to hit the sweet spot between IKEA and high-end cabinets from Europe. Most impressive is DWR's claim that the collection is "configurable and portable — you can take it with you when you move"...


Available for sale in early January and delivery in late February, the collection's components are made of medium-density fiberboard covered in walnut or black oak veneer and delivered pre-assembled. Readers in the New York area can check out the DWR Kitchen collection at the DWR Flagship Store in SoHo on Greene Street.
Will be paying close attention to developments and prices! Stay tuned! Via: The New York Times: A Kitchen on a Budget.

Comments (16)
I find these the very 70's...and can you imagine all the crust building up on the wooden drawer pulls?
Hmmmm....I must delve into this one a little deeper.
Considering Ikea is the bottom of the price tier and the "high end cabinets from Europe" are the most expensive end of the tier, that leaves a lot of wiggle room.
This will require a bit more than white glove service to install I'd imagine.
Keep us posted on the details!
further reading by me would have revealed the price range to be between 15k and 35k.
art - the thing is, there are NO details in the pricing for modular pieces, just general overall prices. I am on the case - I already made an appointment at DWR.
It's interesting that the Euro trend of taking your kitchen with you when you move is coming our way. It'll be interesting to see how that impacts the real estate and building industries in future years. Stay tuned!
"It's interesting that the Euro trend of taking your kitchen with you when you move is coming our way. It'll be interesting to see how that impacts the real estate and building industries in future years."
US Banks won't lend on housing that is perceived as "Unfinished" with prime mortgage rates, since "most buyers" want move-in-ready and view freestanding kitchen systems as "unattainable" and/or "weird".
Until Sears and Home Depot start selling freestanding/portable kitchen systems, this concept won't get very far.
Got to love those banks!
Here's a bunch of funny money for a house you can't afford.
Oh, but if you are realistically qualified to buy a house and are a creative thinker who just isn't moved by "contractor's finishes" you're shit out of luck if you'd like the place delivered without their cabinets in place. Take it or leave it. We're not about to any math here because it's not about you, it's about what the bank is going to get paid.
Now, if you'd like to pay for the unit in cash, we may be able to work something out.
oh, sorry for my rant. That was more of an overly emotional personal story regarding a pre-construction property.
keep us posted Aaron!
It must be me, but this seems awfully expensive for particle board and veneer.
Taureg - not all particle board is created equal. MDF is actually a wonderful material to work with - dimensionally stable, durable under most circumstances, affordable and it can be made in a green manner. For example - did you know that the Saarinen table is made from MDF with a veneer or laminate top?
Unfortunately most people encounter particle board at Ikea - and that is usually true particle board, not MDF. Ikea stuff is much coarser and less stable, as pretty much everyone knows.
I'm not presently able to afford it - but 15k seems much more 'in reach' than something like an 80,000 makeover you'd see on HGTV.
Looks a lot like henrybuilt, which is decidedly not low-end. Maxwell has introduced us all to that brand.
These guys don't know the market -
Yes, there's Boffi, Bulthaup, Arclinea, Poliform at the very top end $75-$100K .. but there's also a string of other high quality European producers available in the US at pricing in-line with this ..
Poggenpohl
Binova
Schiffini
Scavolini
Snaidero
Pedini
Hacker
Siematic
Lago
Dada
SCIC
Salvarani
etc..
The aesthetic is quite elegant, but some details appear unresolved (stainless pedestal edge to catch grime, worktable construction, exposed rail inside the book-cubby thats inconsistent with handle detail.. etc). The quality of the stainless work looks cheap, and flat-cut oak veneer is going to look a mess when grain matching isn't done by Photoshop!
Ikea kitchens may be, well, Ikea .. but the quality is actually very good and uses a lot of the same hardware as the high-end stuff. I doubt the DWR kitchen will be substantially better and worth paying twice as much.
And.. for about the same $15K-25K price tag you can actually get a Bulthaup B1 kitchen, which is incredible quality and beautifully designed.
I shopped around, but in the I just hired a local cabinetmaker who built mine out of solid Walnut and Corian for $9K, and we installed it together.
- SN
Good for you supernormalist--I'd love to see pictures of your project.
I hope that the Bulthaup B1 line really takes off.
I'm still curious to find out how a whole kitchen install is going to work with the DWR line. There are so many variables that are not so obvious which come into play when installing a kitchen.
When thinking about this product offering from DWR I can't help but wonder if this is geared towards the LV homes community. It makes perfect sense. DWR could be a one stop shop for furnishing such a home. After all, kitchen cabinets are furniture too.
can you imagine how tall you'd have to be to open--and then actually close--those above-counter cabinets?
Opening them should be okay. Closing them would need a stool or chair for sure.
Why spend the 35k-100k on a kitchen when it can be custom made in a shorter period of time and using better quality materials. Custom stain, truley exotic woods, colors and hardware. Not the melamine and prefinish maple junk these guys offer. Local cabinet makers like Bistre are a far better alternative than these larger companies. Try bistre 347-277-0615. www.bistre-ny.com