Materials: Poplar, Flock, Lacquer
Price Point: $1,200
"This chair was designed to combine the physicality of material with form in a furniture object. Separated into two parts; the top “handle,” finished in shiny white lacquer, contrasts the soft surface and details of the flocked seat. While the white part is square and sharp, everything that is soft has a generous radius at the connection points to emphasize tactility...."
"Not sure what flocking is? Remember that velvety wallpaper you once touched, or perhaps the fuzzy greeting card your best friend gave you? It's the same, stuff just more of it. And not only do the materials feel great against your body, but sitting in the chair is comfy too! "
Designer: Elisa Werbler
Link: NA
Location: Morganville, NJ
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Previous Design:
Karin Bench by Norman Lee
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• About Design Showcase 2009: This summer we're celebrating the best in design for the home. We're taking submissions from independent and student designers from around the world and letting our readers vote on who they think has the best design. There's also a panel of august judges. Two winners will win $20,000 in targeted advertising placements on our sites to help launch their career. All info is here.





Comments (16)
$1200????
I love the simplicity of the shape and materials. On visuals alone, I would consider purchasing this (although I would want my lacquer "handle" in the same color as the flocking). It reminds me a bit of the Cappellini Fronzoni 64 or a futuristic take on Catherine Memmi's Weekend chair. Unfortunately, $1200 would make it unfeasible as a purchase for me, because both of the alternatives that I mentioned are less and would have a higher resale value when it came time to redecorate. I have no idea what your costs are, but at a price point slightly below $500 a unit, I think you could do nicely with this.
I'm sorry, but what justifies that ridiculously high price tag? I don't get it.
Please stop the insanity.
Putting aside the price (though it is nuts), the chair does not look like it'd be comfortable to sit in for long. The back is too low.
I had flocked toys as a kid and the flocking rubbed off in an unattractive way too, giving the item a half-bald look. Not to mention the fact that it would get gross pretty quickly (dust, hair, etc.)
Great chair. The price is freakin' obscene and is the reason why I don't care a bit about someone buying a knock-off. I play the saxophone for a living. Would you pay $300 for one of my cd's? Hell no. How about a $200 haircut to go with it...
I love this, too bad there's no way I could afford it. Also I'm not sure how well the flocking would wear.
It's nice looking but flock will rub after a single ass comes in contact.
I guess the recession is over, huh?
What the Flock?!
hey I tried to submit something today, did you have any problems with the submission process? because the site is still down..
I really think that people should keep in mind during this contest that these are independent designers without factories. Capellini is a comparatively large operation that can cut costs with economy of scale. If you hired a carpenter to make you a single chair, he might quote you a similar price. This isn't west elm, it's a hand crafted object. Also, saying that a chair by a more established designer has better resale value misses the point of this contest.
I really think it is cute, but the downfall is the flocking/price combination. I can't see the flocking holding up over time, and I wouldn't want to spend that much on something that won't last.
One star but definitely not twelve hundred dollars.
$1200 are you kidding?!
Somehow this is a miss. The chair seems heavy to me, that gray flocking feels like stone.
I just can't see it being comfortable either.
love the color, love the form, love the simplicity. this is a really well designed chair. 1200 is fair--look at the prices of chairs at DWR, people. nice job!