Sophie has been made in France by Vulli for fifty years and is practically a national treasure, but the teether really took off in 2007 when it began being sold outside of France.
What's the attraction of this $25 teether? (Which sells for about half the price in France, incidentally). Parents are drawn to Vulli's commitment to using safe materials (especially after all the focus on BPA's in children's toys the last few years) and, the Journal notes, Sophie's sophisticated, French-themed packaging doesn't hurt.
Read more: "How a Rubber Giraffe Became a Jet-Setter" by Christina Passariello, The Wall Street Journal.
(Image: Sophie Giraffe USA)