Name: Bradford Shellhammer, Co-Founder and Chief Creative Officer of FAB.com
Location: West Village, Manhattan, New York
Size: 50,000 square foot (2 full floors of a former manufacturing building)
Years Lived In: 1 year
To say Bradford's office is colorful would be a severe understatment. As Chief Creative Officer of Fab.com, his sources for fun, quirky design elements with which to fill his space are nearly infinite. Bradford holds court while he uses a never-ending supply of candy to lure staff into his office.
The mood is fun and 'fabulous'. Clearly, Bradford's plan of "wanting [the space] to feel colorful" has been wholly successful. Perhaps sensing my slightly overwhelmed state, Bradford added, "it can feel chaotic, but we like that." In that being fabulous is this company's brand identity, things can never get too over the top.
FAB has experienced tremendous growth over its relatively short lifespan. The company moved downtown with just 100 employees and has since expanded to 265 on-site staff. Since it still operates in start-up mode, Bradford worked with a limited budget and made minimal interventions in the new space. As such, a two-floor, 46,000 square feet renovation took only three months to complete and looks great. FAB kept the previous office tenant's lighting and concrete floors, adding new glass-walled conference rooms, a few glass-walled offices, a cafeteria, and two dining areas.
Bradford has had a strong hand in creating a work environment that encourages individuality and an upbeat outlook. The space is well thought out and exudes a personality all its own. While it's a little different from our usual tour content, it certainly has style and conviction. Like many 21st century office spaces, FAB attempts to blur the line between work and the rest of life. There's plenty here to borrow for your live/work worlds.
Apartment Therapy Survey:
Style: Industrial, colorful, quirky.
Inspiration: We filled our office with the many things on FAB — design at all price points that we love.
Favorite Element: The David Weeks/Areaware/Quinze&Milan giant robot is pretty sick.
Biggest Challenge: Keeping an open, easy to maneuver space for 265 people.
What Friends Say: Wow!
Biggest Embarrassment: There are some walls not painted in color.
Proudest DIY: Our DIY desks (sawhorse legs and IKEA table tops) — super affordable.
Biggest Indulgence: Herman Miller chairs for all.
Best Advice: Have fun decorating.
Dream Source/Resources: Fab.com, naturally.
Thanks, Bradford!
(Images: Jill Slater)
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Shaw's Original Fir...
I find it sad that not a single employee appears to be over thirty.
Not over 30? sign of the times
This is when I miss facilities mgmt... the best part of the job was the buildouts!
I do quite a bit of shopping for gifts on Fab, and when I recently didn't receive an order that had been tracked as shipped I found that their customer service was excellent. I was updated regularly on the status of my replacement item and it came in a timely manner, all things considered.
Fan of fab, here.
I'm 31 but think I can still pass for late 20s, so maybe there are a few like me in there. That's probably no consolation though.
too bad fab treats their employees like poo.
Why is it sad? I think a lot of those people could easily be in their early 30s or even beyond. Some of them have their backs turned.
I'm a big fan of Fab. I browse it almost daily and have had a lot of good experiences with customer service and I've always received my items on time and in good condition.
I saw a lot of interns and 30-somethings. Maybe a few early 40-somethings, but it's hard to guess age from a single snapshot.
Either way, that's not really the point.
I like the cheerfulness of the space.
Comparison shop if you plan on ordering from FAB. I bought a product from Lackluster & Co through FAB and later found out it was cheaper through the merchant's shop.
Fan of FAB. It's true that some of the products are cheaper directly from merch's online store. And it's true that the vintage stuff they sell are WAY overpriced. However, most of the times, when the items are on sale, they are priced well. I even get store credits and unexpected gifts from FAB once in a while.
What I love about FAB is the consistency of their design philosophy in what they offer. I may nto buy that much from them but I enjoy being exposed to new and different artists and retailers who interest me.
Orange rooms! Herman Miller office chairs! A GIGANTIC ROBOT! LOVE.
I just got those colorful knives in the mail today! And, I thought there was a whole deal with young people being massively under- or un-employed, so look on the brightside that they all have jobs.
Cute stuff,rather expensive.Im sure one could do a little internet digging and find most of it much cheaper.But their offices are nice.
I've been meaning to check out this site, I keep seeing the commercials and am like "oooooh pretty!"
@lgs, I'm 29 and until a couple years ago, people were still asking me when I was graduating high school. I know people in their mid 40s who look mid 30s. Plenty of people look younger than they are
That definitely looks like a fun place to work! I love all the color and mix of high and low end furnishings. The only thing I'm not a fan of, which I seem to be seeing increasingly, is employee's desks right on top of each other with no privacy at all. I get why they don't have that right now, given their operating budget, but there is something to be said for the little bit of privacy a cubicle gives you just to be able to floss your teeth or call your doctor and have space to put some pics or art that makes you happy the 9 hours you're there.
I've never heard of Fab, but by the looks of it I'm sure the employees are very happy to be working there. I wouldn't mind all the creativity in the air. Even though it looks a little cramped. I'd rather die than have a "cubicle".
@itsjustjessica, do you know people who work there? do they hate it?
so glad to see Bradford Shellhammer has a new project. One of my fav Dwell videos is Bradford pre FAB and totally totally wonderful. I will have to visit the new site.
I now have workspace envy! Love the surfaces, the color, and the creative energy conveyed through these pics.
I have a small Etsy shop and had my first Fab sale in October. Working with Fab was the BEST experience ever. It totally took my business to that cliched "next level." Jamie, the tabletop buyer, is an absolute doll.
What I like about selling with Fab:
1) Everything is clear from the start--no surprises.
2) Excellent communication--a rare thing when dealing with big websites (ahem, Kickstarter).
3) Great customer service! This is super important because I care about my brand, and Fab clearly cares about theirs. As a seller, it was made clear to me that although Fab has a no returns policy, they will bend over backwards to make their customers happy.
4) I was paid on time!
And...I am 38 and people always comment that I don't even look 30. I credit going vegetarian at 14, living a happy life, and Instagram.
Fab is great for ideating but I have found similar products elsewhere for cheaper. It won't stop me from shopping there however since it's very user friendly.
Love the hippo-looking mouth magazine holder thing. Does anyone know where it's from?
I just knew that Fab would have fabulous office space!
Too much orange in that first picture, and too much wood in the last picture. The style between that is nice, however.
From the photos in the article I thought I wouldn't like the tour, but boy was I wrong! I don't think I could work here without mixing some Prozac into the cereal in my breakfast cubby (breakfast cubbies: awesome) but there were so many pieces and ideas scattered through the tour that I loved! The taped off whiteboard and the foam brick wall especially. Seems like they put a lot of thought into keeping the space from becoming a noisy cavern.
The lighting seems horrible though. Maybe it's my screen (which is new and not calibrated yet) or the camera didn't capture things perfectly, but my word. No wonder the Maker's Mark is almost gone! I don't mean the fixtures or anything, just the temp and quality of the light.
My favorite thing about the tour is maybe a little mean. That pouf and beanbag chair in the conference room made me crack an evil smile thinking of the bad reasons they could be there. Late to the meeting? Banished to the pouf! Lowly intern who couldn't get the color copies done in time for the meeting so VIPs have to share? Banished to the beanbag! Sitting with your knees sticking up during a meeting must be so embarrassing! :)
This really isn't a dig at the seating choices. Probably the beanbag is a bunch of people's favorite spot to nap during an over-long meeting, it was just so immediately funny to me.
Usually when you work at a hip place you don't get paid very well. That might explain why there are a lot of younger people working there trying to gain some experience. I love fab.com they introduced me to a lot of artists/designers I normally would've never been exposed to.
I'll admit that I probably don't fully understand what Fab is about, but based on the website I'm really sort of surprised that they can afford to employ that many people. It undoubtedly says more about me than it does about them that this place immediately made me think of Entertainment 720, the fictional company started by Tom Haverford and Jean-Ralphio on "Parks and Recreation."
Wow!!!!!! Everybody is a critic - I have to say too many negative comments (that are undeserved!!!!) I am a big fan of Fab.com so maybe that "colors" my view - you know we are all designed to smile!!!!! Loved the tour, loved the office and if the workers are treated badly they are great actors on the phone!! But if true somehow maybe putting it in comments will help!! Love that they are in New York!!! Their customer service is fantastic. Their products are fantastic - when I have checked prices on other sites they have always been the best buy, sometimes by only a penny but it still counts!!!! Love to shop there and will continue!!!!! Congrats to Bradford Shellhamer and Jason Goldberg!!!!!
Good gracious I love the boombox pillow set in photo 31! That's too cool.
As far as the open office space and lack of privacy goes, that seems to be the way that not only design firms are planted in, but also how design schools are going toward. It supposedly promotes a collaborative environment. I don't have an opinion one way or another whether it is better or worse. I have an office, myself, but I'm not in a design firm - I'm a single designer in an academic environment. I also like to take naps when I need them.
This office space is really cool, but I hate working in these kinds of environments. There is no buffer to whatever is going on in the space. If people are chatting, laughing, touring visitors or on a phone call, the whole area is exposed to whatever is going on in the space. It's a huge distraction. I can wear headphones, but I can never get through even one song before having to pause and take them off because someone has stopped by with a question. With zero barriers, people interrupt your work CONSTANTLY, no matter how low the priority. I really miss having an office, or even a cube.
I, too, am a huge Fab fan. I shop with them often. The office looks great, although I would have difficulties working so close to other colleagues. I am neither a fan of orange nor beanbags but the fact that they got good chairs for their staff is da bomb.
Oh my word, yes! I didn't think of that myself, but I can see it now. :)
There's no way those nerds are curating the website. I like the offices though but again nerds didn't curate the offices either. Who cares if they're young and I say this not being young but working in those cubicles is just gross. If you have to be in a cubicle it should be one that allows complete privacy.