Would folks pay more attention to recycling if recycling bins were more noticeable? That's the concept set forth by Patricio Forrester's Feed the Cow recycling bins, which saw their start in Buenos Aires and are now seen in the U.K., too...
The bins are printed in a noticeable, standout print for an urban area: the pattern of holstein cow spots. The three months following the introduction of the bins in Buenos Aires saw a 62% increase in aluminum can recycling. We can't help but love these and we're all for a public recycling program that gets public bins out on the streets. So, whadya think - would these cows fly here in NYC?
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