Here’s a twist — a Toile de Jouy in porcelain, with Rococo figures depicting dough-boy Americana. I love the lineage of this concept.
Toile de Jouy is a printed fabric originating in 18th century France. Historically, it utilized one or two ink colors to depict pastoral scenes of milkmaids and troubadours set amid copses of trees and ornamental ruins.
Conceptually, one can’t help but think that this was produced for the aristocracy or bourgeoisie, smiling down on the little people. I’ve seen it written elsewhere that the idea of the milkmaid was actually a coded object of desire, or a dirty joke.
But in terms of a vehicle for creative expression, what could be riper? One could place any group of figures in a make believe universe, reduced to the size of a tuft of grass, as per one’s experience: an East Village Toile, a Tom of Finland Toile, a Feminist Toile, etc. Here, artist Beth Katleman presents a 3-D version of a Toile in her piece Folly, producing multiple miniature set pieces in porcelain and presenting them on one big blue wall. Her angle is to play with a Kewpie doll kitsch of flea market Americana.
And color-wise, there’s a long history of figures rendered in grisaille over a cerulean blue ground, which has fascinated me for years and as I write this I wonder where it comes from—poor artists who can only afford three colors? Oil sketches?? At any rate, the idea is so pure and elemental, it’s like squinting into the sun and beholding dear friends.
Possible color recommendations: the press photos are so different from mine here, I’m not sure where to go, other than old stand-bys:
BLUE PAINT RECOMMENDATIONS
- • Ralph Lauren Emperor VM126
• Vermeer VM130
• Renoir VM131
• Benjamin Moore Covington Blue HC-138
Easel oil-painters — buy a tube of Cerulean Blue True, but why not mix your own? Try Ultramarine and a bit of Ochre, Payne’s Grey plus same, or start with Pthalo and grey it out.
Folly by Beth Katleman is at Jane Hartsook Gallery at Greenwich House Pottery,16 Jones Street through February 17
- Mark Chamberlain, interior and decorative painter
Markchamberlainpainting.com
MORE TOILE
• Classic Wallpaper Pattern: Toiles de Jouy
• Toile: Explained and Explored















Commercial Flour Sa...
Holy guacamole!!!
I love it. This installation is insane! I take it that you saw this in person and took the installation photos yourself, because the blue wall is quite different from what I posted on our studio blog a few weeks ago:
http://visualingual.wordpress.com/2011/01/18/folly-by-beth-katleman/
I wish I could see it in person!
re: milkmaids, the term "pretty as a milkmaid" came about because milkmaids, being exposed to cowpox, usually do not contract smallpox, and so aren't scarred from it. If France were similarly affected by smallpox compared to England, then yeah, I'd think it fair to assume that milkmaids are basically your 19th C pinup girl cliche.
Mark Chamberlain never fails to write something worth reading.
I send fan love.
The illustrations were silk screened onto fabrics and wallpaper. Each 'screen' is a color, so each color is expensive. The artists were not limiting the color palette, the medium was limiting the palette. By the way, that medium STILL limits the palette in silk screening today for the exact same reason.
this just in from the artist: wall color is Benjamin Moore 2053-50 Passion Blue
Thumbs-up *besides Henrieatta the Terrible's comment* =)