Go White! Sony Releases Their Greenest Bravia Yet

Go White! Sony Releases Their Greenest Bravia Yet

Anthony Nguyen
Feb 18, 2009

This isn't the first time we've gotten googly-eyed over beautiful white LCD HDTVs (not to mention white tech in general). But it's probably the first time we've seen it executed with so much style and finesse, as Sony has done with their latest WE5 "ECO TV" Series. With power consumption cut by over 50% and presence sensors that switch the TV off when you're not in the room, you can finally pair it up with your Wii (the greenest gaming console on the market) and throw a big ol' Wii party to celebrate your power savings.

Full list of features for Sony's new BRAVIA WE5 are listed below:

  • Full HD 1080p (40, 46-inch) LCD TV showcases Sony's eco-innovation
  • World's first micro-tubular HCFL backlight cuts power consumption by more than 50% (Compared with similar 2008 model (like the BRAVIA™ W4500 series)
  • Smart Presence Sensor switches off picture when set is not being watched
  • Energy Saving Switch reduces power consumption to zero

The WE5 also has an Energy Saving Switch that reduces power consumption to zero (compared to many other LCD TVs that continue to consume power even when turned "off"). All these features, paired with Sony's new BRAVIA Engine 3 and Motionflow 100 Hz technology with Image Blur Reduction makes sure all this "green" doesn't cause a single hitch in picture quality.

Pricing has yet to be announced (given the deepening recession, we all hope it's within reason). As for availability, expect these sets to be released sometime in the first quarter of 2009.

[via Sony]

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