Green News Flash: Pottery Barn's Organic Textiles

Green News Flash: Pottery Barn's Organic Textiles

Stephanie Kinnear
Jul 18, 2007
When we grabbed the mail yesterday, we were pleasantly surprised to see the August 2007 Pottery Barn catalog. It always provides some inspiration and at least an hour of mindless page flipping. But, the coolest thing about this new catalog? The emphasis on green. 1. We just noticed that the Pottery Barn catalog is printed on FSC-certified paper (nice!); 2. And, Pottery Barn is now carrying a line of organic-cotton textiles; 3. Including a variety of bamboo throws. And thank goodness for the bamboo throws: They are the only item in Pottery Barn's New Naturals line that offers a selection of colors. We like organic, we really do! And we're really thrilled that Pottery Barn is using organic cotton, but we're also eager for some color to be added to the mix. Any thoughts out there on why so many "green" things are actually bone, heather, and off-white?
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