They were a Bay Area based company that went bankrupt a few years ago. The Breuner's of my childhood was not a fancy store. They had a lot of tv commericals advertising closeout prices and living room sets for $500.

The commercials had the tagline "I've been to Breuners and now I've seen everything." Similar in feel to Levitz if that's a helpful comparison.

In the early 1970's, Breuner's was a very nice, family-owned, chain furniture store in the San Francisco Bay Area. It wasn't a cheapo store, but perhaps that changed in later years. The Breuner family lived in the town where I grew up.

I remember Breuners, just like Debs805, in the late 80s and through the 90s, they carried what I'd consider nice stuff like Drexel Heritage. They had everything from furniture through a full selection of mattresses. Bankrupt in the mid 2000s.

I second the Levitz feel. I didn't realize they weren't all that well known.

you didnt do a Google search?????!

http://en.wikipedia.org/wiki/Breuners_Home_Furnishings

Doesn't that look like it's from the 70s rather than mid-century?

Breuners has a Facebook page, and looks to be in the process of creating an online store. You could contact them and find out the exact age of your sofa. My money says it's from the late 70s.

Born raised and still living on the peninsula. Breuner's was the middle of the road furniture place, they were not anything like Levitz, quality was much better. It certainly wasn't Sloane's or Flegel's but a very nice place to buy quality furniture. I miss Bruener's, bought my first bed when I came home from college and moved to my first apartment. I will never forget my Mom asking why I needed a full-size bed, wouldn't my bed from home be ok!

Actually, that looks more like a 50s - early 60s piece to me. If you look at the close-up on the tag, it's very mid-century, and the pillow content is listed as 100% Latex Foam Rubber, which is highly unlikely the later you get into the 60s and 70s. Also, for something to reference "Finlandia" suggests earlier mid-century rather than later.

If you do try to reupholster it, depending on what shape the cushions are in, I'd try to keep the latex, since that's a less obnoxious material than polyurethane. (Just my opinion.) And buying replacement latex would be waaaay more expensive than buying polyurethane.

The wikipedia entry plasticorange links to says the company was in business for 148 years, so the couch could easily be that old. Breuner's probably was high-middle (as opposed to middle-high) end by the 50s and declined steadily in quality/prestige from there until its demise.

I had a very, very similar couch from a fairly high-end (and long out of business) local company here in Seattle. I loved that couch, but it was destroyed in a flood. {moment of sadness for my beloved couch}

I second Trixie Racer (great name!), also having grown up in the BA. Not as "ew" as Levitz. Solid family furniture, but not top of the line. They only did the price slashing and stuff in the last couple of years before closing.

Great couch!
I remembering playing at Breuner's furniture stores when I was about 6-8 yrs old. I pretended each and every living room and bedroom showroom were my very own...
My parents were always dragging me around to furniture stores.
Sorry, what exactly is your question?

I grew up in the central valley, and brueners was the "nicer" furniture store in the area. But I remember it being another of those mass-produced furniture places, and my mom refused to buy furniture that had veneer. (all my childhood furniture came from an unfinished place in Modesto. What a pain all the heavy oak stuff was to move!)

Now I can't get "You'll love it at Levitz" out of my head.
I grew up in Lodi and my parents bought their early 80's sofa at the Stockton Breuner's. I remember it fondly.

In a funny coincidence, there is a furniture retailer in Finland that used to be called Finlandia Sofas. Now they are called Finlandia Furniture, but they're still every bit as awful: http://www.finlandiakaluste.fi/tuotteet.php

Well the John Breuner Furniture Compnay has a Long history in California and was a High Quality Furniture Maker during the 19th century. Many of the Renaissance Revival Desks used in the State Capitol in Sacramento were made by the John Breuner Company. Here is an example of one of his Desks similar to the ones in the Capitol around 1876.
<A href="http://www.villagefair.net/photo/flood1d.jpg"></A>
I was able purchase this Desk from a storage locker buyer who had a number of items from a family that purchased the desk from the James Flood Estate Sale at Linden Towers Mansion in 1934 just before they raised the mansion. Also an excellent history of the company can be found at this link:
<A href="http://oaktownart.com/2010/03/18/the-breuner-building-a-gem-in-sea-glass-green/"></A>

My Previous post has the link to the history and image in Html format and should be like this:

http://www.villagefair.net/photo/flood1d.jpg

http://oaktownart.com/2010/03/18/the-breuner-building-a-gem-in-sea-glass-green/