H&M Home products are still not available in the U.S. which is even more unfortunate for U.S. shoppers now that they are launching a collection for kids. When I was in London last fall I made a point of stopping into an H&M store to check out the Home section and I left kind of underwhelmed. The prices were good, but the offerings were uninspiring and felt a bit dorm roomish. From the sneak peeks of the kids goods the company has released, the first collection will have a woodland theme which is a little predictable, but they seem to be approaching it with some humor at least (the bear duvet and pillow made me chuckle).
The collection launches in July. Currently the Home collection is only available in Austria, Denmark, Finland, Germany, the Netherlands, Norway, Sweden and UK.
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(Images: Mikkel Vang for H&M)