"suck" UK is right. Sorry, but this is just awful. Neon lighting in general should stay in bars and basements.

At least it's appropriately named.

Does everything need to have a plug these days?

Not hot and definitely not to my taste, but I can imagine this as a fun element in the right twenty-something interior

14th Street, but not funky and not chic.

This could be a very interesting idea if it were done subtly.