Name: Lindsay Segal
Profession: Wardrobe Stylist and Interior Decorator
Location: West Loop, Chicago, IL
Size/Type: 1250 sq ft 2 bedroom soft loft; Rented
Years lived in: Moved in Oct. 2008
Lindsay is not only new to her West Loop loft, she's new to the business of interior decorating (www.lindsaysegal.com). At home, she practices what she preaches about the importance and fun that go hand-in-hand with decorating on a budget. The thrill of the hunt, the pride of DIY, and the ambition of quirky additions and colorful vintage collections are all at the core of Lindsay's work and design mantra: anyone can do budget-friendly in style.
Although a rental, Lindsay got lucky with a landlord who's comfortable with her experimentation. From the living room's neutral gray that serves as a backdrop for her bright accessories to the bedrooms single (yet powerful) yellow wall, Lindsay painted all of this on her own. Even the horizontal black and white stripes in the entry served as the ultimate DIY and lesson in perfection (and how to perfect the process next time around). From beginning to end, Lindsay believes in the power of creating a color story and sticking to it. She knew the colors she desired and how she wanted the space to feel. Her advice: "Love walking through your front door!" Read on...
My style: Collection of retro-modern, vintage and pop
Inspiration: In the words of Jonathan Adler, "Minimalism is a bummer and color can't clash!"
Favorite Element: Robot and plate collections
Biggest Challenge: Hanging the vintage birdcage. After my first attempt, it fell off the wall because I didn't use heavy enough anchors. Luckily, the paper mache bird was not hurt!
What Friends Say: Your house is the perfect combination of kitsch and cool. How do you make your weird collections look so awesome?
Biggest Embarrassment: The absence of a dining set, or anything for that matter, on the balcony. The balcony is huge and would be a great space to utilize if I could commit to buying patio furniture.
Proudest DIY: Painting horizontal stripes on the foyer wall. I thought this would be no big deal after I taped off the stripes. Not as easy as I'd thought: The paint seeped through the tape and the stripes came out wavy! I spent the next 12 hours with a ruler and artist's paintbrush touching up the stripes until they were straight.
Biggest Indulgence: The Crate and Barrel Petrie sofa. I had been obsessed with this retro-modern sofa for years and I thought it was time to make an upgrade from the Ikea Klippan couch I had in my first apartment.
Best advice: Love walking through your front door! My place is a collection of things that I love and make me happy every time I look at them. I don't buy pieces because they fit within my home, but because they stand out -- every piece has a detail that sets it apart and reflects my personality. Building your home around collections makes the space memorable, playful and personal.
Dream source: I wish I could afford some of the fabulous vintage pieces from Mongo Home, Architectural Artifacts and Broadway Antiques. I almost blew my savings on a 1960's Torino robot lamp from the store Revival last summer, but my boyfriend hid my wallet.
Resources: Though it may not look like it, my house really was designed on a budget. Budget concerns come up frequently when working with clients. It's a fun challenge to find inexpensive pieces that still pack a punch. The resources I used most often were Ikea, CB2, Jonathan Adler and White on White. Almost all of my accessories are antique or vintage and came from Edgewater Antiques or various antique stores in Gurnee, IL or New Buffalo, MI. With the exception of a few pieces, most of my art is pulled from either magazines or art books. Although I love building collections over time, I find that pulling pages is a great, inexpensive way to fill up picture frames fast.