IKEA Calls Tough-To-Assemble Furniture "Husband Killers" & Other Interesting Facts

IKEA Calls Tough-To-Assemble Furniture "Husband Killers" & Other Interesting Facts

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Tara Bellucci
Mar 11, 2015
(Image credit: via Wikimedia Commons)

There's an in-depth profile in Fortune about IKEA's global expansion, and includes some interesting facts about the Swedish furniture giant. They employ anthropologists to make home visits to see how customers are really using their products. And those practically impossible to assemble ones? Staff call them "husband killers."

How Ikea took over the world | Fortune

h/t Racked

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