Blue lines on a white ground with a single red rule crossing them — most of us would recognize this as notebook paper regardless of the context. This particular homage to schoolwork, above, is likely just a photoshopped image, as it's part of an ad campaign for the School of Visual Arts. The idea behind the campaign is to encourage creativity wherever the idea may hit you. The take on notebook paper for the kitchen, on the other had, is an actual product...

...and a clever one at that. The Paper Towel Tea Towel is the same size, shape and color as its paper counterpart, but in flexible, washable cotton.

• Top image: Trendhunter
• Bottom image: Better Living Through Design