Jay Jeffers : The Art of High Impact Art

Inside Man

Jay Jeffers is an interior designer based in California and with more than a decade of projects behind him, his portfolio includes many style trademarks. One of the things he does very well is choosing high impact art as a finishing touch to a room and we've learned a few valuable lessons from reviewing his work. The artwork choices below show a range of styles of art and well as varied methods of presentation, but what they all have in common is the impact they have on the room - your eye goes right to them and holds your interest.

The lessons I've learned from Jay's wonderful art choosing ways, as shown above, left to right:

1. Go for an eclectic grouping, but give it an element of cohesion. Sizes, mediums and frames are all wildly varied in this example from Jeffers' own home, but there is a strong common factor tying it all together and giving it impact through cohesion - all are portraits.

2. Unexpected locations work. Hanging a well sized piece of art in a dressing area/closet is a wonderful idea - after all, why not? The subject matter suits the space and the composition of the photograph adds some off kilter angles to an otherwise very geometric room.

3. Use size wisely. The simple way to get impact, size, also can be the most complicated to pull off well. If a piece is large and loud, it feels overbearing. This large piece dominates the room in terms of size but is quiet enough (sepia tones, elegant imagery, pale frame) to be part of the grouping. It is strong but still works with the overall feel of the room.

4. Work with architecture. This arrangement of very simple small pieces gains its impact because it accentuates an interesting architectural feature, the high pointed rise above the fireplace.

5. Counterbalance the decor. A very quirky room (a mix of patterns, pink and a crystal chandelier) is home to a very traditional still life - the impact comes from the juxtaposition of styles...and looks awesome!

• Check out more of Jay Jeffers style in his online portfolio.

Images: Jeffers Design Group

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