Joule is made from a solid aluminum brick and comes with some awesome bells and whistles. The stand comes in a shiny finish or a black anodized coating. Custom coatings and laser engraved graphics are available if you ask!
There are rubber pads on the bottom to ensure that no surface get scratched when the stand is in use. The recess is also lined in velvet so the iPad itself doesn't get scratched when placed on the stand and to also hold it securely in place. There's a magnetic tilt foot on the back that allows for endless adjusting depending on what you're using it for.