June NY Design Meetup: Tina Shoulders

June NY Design Meetup: Tina Shoulders

Maxwell Ryan
Jun 14, 2007

Designer: Tina Shoulders
Product: Laidback Home Pillows
Link: Laidbackhome.com

Tina had the audience in stitches. At our 2nd Meetup, Tina told us the inspiration behind her company - bringing fashionable homewares to the hip-hop community - and gave us the details behind her hot pillow line - real, soft denim, exposed zippers and a scented sachet within one pillow for the man whose home could use a little help...

Her newest designs feature skulls made out of crystals against black denim and printed patterns that get more abstract than her first rock and roll silhouettes.

Although these pillows are born in the Bronx, we could easily see them slipping downtown into a trendy nightclub or restaurant bar. The black denim with the shiny zipper would be a total surprise set against downtown cool.

-Laidback Home
- Pillows of denim, steel zippers, with silkscreen and embroidery

Laidback is a popculture and hip hop inspired home decor brand.The laidback aesthetic was born from the street fashions and trends of hip hop and pop culture's fashion forward teens. The collection is all about the look and feel of the streets, and nothing drives fashion more than denim.

Laidback is all about representing the real you in the place that you spend the largest portion of your time..your room. When it comes to denim.. You live in it, why not chill on it?

Laidback pillows are like your favorite pair of jeans, they only get better in time. Like a great pair of jeans they wear with time, giving you a softer more comfortable spot to lean back and chill on.

All printed pillow covers are silk screened and printed on 100% cotton denim. All of the pillows except for the 24X24" pillow are designed with a contrast denim back, giving you two pillow options for the price of 1. The pillows presently come in three sizes. 12X16, 18x18, and 24x24

All of the pillows come with an exposed metal zipper keeping the design true to a real pair of jeans.

All styles can be customized with rhinestone monnograms or mix and match back and fronts to stay consistent with your rooms present vibe.

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