Ikea's got an amusing new section on their website right now called "Ikea Madness." It gives the back story to some of it's more popular products, including who designed it and how they came up with the design....
"Ikea Madness - Design stories" at Ikea.com
The accompanying animations are pretty cute and they also give insight as to how they are able to cut costs through design. Pretty fun and informative too. Check it out here- let us know what you think!
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Q: How did you come up with the design?
A: Well, I was walking through DWR...
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