One of Sam's favorite toys is the Skwish, a simple, timeless toy all about color, movement, shape and touch:

We found three versions, and as RSB wrote in a previous thread on go-to shower gifts, this is her son's favorite (next to Sophie Giraffe):

Skwish Classic, Skwish Color Burst and Skwish Natural are all available for $15 each at Manhattan Toys.

Anyone else a fan?