Look!: Amy Ruppel at Target

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Joy. Target is decorating for the holidays by teaming up with one of our favorite artists, Portland-based Amy Ruppel. We stopped by this weekend to check it out in person.

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Amy's trademark birds were instantly recognizable when we walked through the door. Mainly concentrated by the entrance and over the seasonal products, we have to admit to wishing that there was just a little more of it all.

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We were also disappointed that this year's holiday product line is relegated to disposable items like paper plates and gift bags (we used our ceramic salad plates from 2006's Tord Boontje line all year.) Despite these reservations, it's certainly nice to see a great independent artist like Amy gain access to such a wide audience.

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As far as we can tell, the Amy-designed products are only available in store, but if you look closely you can see some of her detailing on Target's website.

Has anyone else stopped by Target lately? If so, what did you think about the decorations, and did you recognize Amy Ruppel's hand in them?

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