(Image credit: Apartment Therapy )

Last night we were passing the J. Crew store in SoHo, when we saw this really cool store display (above, our pic below), featuring a new use of chalkboard paint: as the background for a hand drawn Christmas tree! How simple and fun is that? We then went to the website and found more images of this photoshoot for their kids line...

(Image credit: Apartment Therapy )

While the tree is actually drawn on a chalkboard "floor", it could easily be a wall and these other images show you snowy, winter scenes on other chalkboard walls. We've seen a lot of uses of chalkboard paint, but this was one of the best and most whimsical.

Aside from the big tree, we could see a really beautiful wall in our home covered with the snowflakes in the lower photograph.

(Image credit: Apartment Therapy )
(Image credit: Apartment Therapy )

It also reminded us of one of our favorite books from childhood: Snow by PD Eastman.

(Image credit: Apartment Therapy )