Last Thursday we headed over to Martha Stewart's command station office in Chelsea to see the launch of her new cabinet and countertop collection with Home Depot. It was quite something. Not one for half steps, Martha launched ELEVEN cabinet styles with EIGHT faux marble and stone Corian countertops and numerous hardware styles. However, the highlight for me was paint finish demo of faux bois by Thomas Eberharter. Check out the video above and the highlight pics below.
The Paint Finish Kit
The painting tricks were super impressive to see in person and get to the heart of what Martha does well. Please check out the video above for the full effect.
The Paint Finish Tool Kit is now on sale at Home Depot and Sarah Coffey gave a great write up of an evening demo-ing the whole kit last month: Martha Stewart Product Sneak Peeks - Faux Bois & Decorative Paint Kits for Your Walls.
The cabinetry was endless and featured all of Martha's hallmarks in terms of lots of wood, soft colors, nice details, good construction and names that come from all of her favorite vacation spots. These are largely traditional cabinets with just enough style to make them really stand out against the usual offerings, and I can imagine that Americans who shop Home Depot are going to scoop them up.
While us jaded city dwellers may aspire to more Italian or Scandinavian or Industrial fare in our kitchen and bath, these should hit a sweet spot for the majority of people who would normally go a little less fashion forward. I still remember seeking out Martha towels and paint at Kmart. The quality to price ratio was awesome.
You can check out more Martha cabinets here at Home Depot.
The Corian Countertops
These were also interesting. Corian teamed up with Martha's designers to create compelling faux marble and stone tops, and they did a pretty good job. While not the real thing, these Corian versions are cool to the touch, disguise themselves well and are virtually indestructible. I liked the lightest of them all, but was told that the most popular — surprise — was the brown (why does beige always win?).