The holidays are approaching, and that means catalog season on steroids. Every day, my mailman drops a stack of catalogs into my mailbox, and every day, I drop them into my recycling bin without ever opening them. And now, just in time to save my sanity, a new opt-out service called MailStop has launched.
Catalog Choice, the popular online service that enables you to opt out of unsolicited mail, has unveiled the new MailStop Envelope to help you stop junk mail for good — and for the good of the environment.
The MailStop Envelope simplifies the opt-out process for people who still want to keep certain catalogs coming, but don't have the time to wade through long lists online to opt out of unwanted mail.
For $6.95, Catalog Choice will send you a postage-paid MailStop Envelope. Every time you receive junk mail, simply tear off the mailing label and stuff it in the envelope. MailStop accepts up to 15 labels per envelope and once you mail it back, the company will scan the labels, fulfill the opt-out requests on your behalf, and record the transactions in your customer account. If your opt-out requests are not honored within 90 days, Catalog Choice will file complaints against the advertisers and submit them to the FTC.
MailStop will process opt-out requests for catalogs, coupon circulars, donation solicitations, credit card offers, phone books, and other junk mail. MailStop Mobile, an iPhone app offering even greater convenience, will be launching soon.
Read more: MailStop at Catalog Choice
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