It's PURPLE!!! And it gets a ton of natural light.
Three of My Best Tips and Tricks for Creating a Successful Entryway:
Try to make it work for you lifestyle - find a place for keys, coats, doggy poop bags, etc. If there is no/limited natural light, add more lighting - either sconce, lamps, etc. And since it's typically a small area, don't be afraid to go all out with colors.