It just won't stop. A little over a week after the New York Times published a controversial article on the thriving online shelter industry, we received an email alerting us to yet another newcomer. Prairie Hive separates itself from the pack by 1) being Midwestern, 2) focusing on a more "attainable and affordable" aesthetic, and 3) filling its pages with DIY projects.
Creative Director Sarah Vespasian says, "Our team is a collaboration of designers, photographers, writers, and crafty, creative women based in Tulsa, Oklahoma. Our magazine has a smaller format, locally focused content, and aims to show readers that good design can be attainable and affordable."
• Check out the inaugural issue right here: Prairie Hive
Any new Praire Hive readers? Share your thoughts in the comments!
Images: Prairie Hive
Apartment Therapy's Sofa Shopping Guide
Nikki’s Sweet and Cheery Print Studio
Good Food to Share 
The Big Book of Small, Cool Spaces 
Apartment Therapy Presents 
The Eight-Step Home Cure 
Stanley Console by ...
5 Things Paris Taught Me About Travel
Recipe: Ham, Cheddar & Chive Egg Bakes
Glad to see the words "attainable and affordable" and DIY projects!
I am so happy to see a shelter magazine that recognizes the fact that this country is in a recession. I, for one, do not care to pay a thousand dollars for a bed or a rug or a figgin PILLOW, despite some of the others magazine's suggestions.
Wishing y'all tremendous success with the new magazine venture! :)
"Praire?" It takes two seconds to run a spell check. On topic, whee! As an OKC resident, I'm equal parts excited and terrified -- Oklahoma is not exactly a mecca of good taste, from what I've seen in my 11 years here.
I agree with Hernando and Lindsay - woooo. Glad to see an emag come out that's doing something a bit different.
Thank you so much for all the wonderful feedback! We were thrilled to be featured today and can't wait for the months to come.
Shanalulu, we hope to do Oklahoma proud! Our team has a diverse background in various facets of design so we think we have a little something for everyone! :)
Sarah V., does Tulsa really consider itself "midwestern"? I apologize if this has already been asked and answered. :)
Annemc,
After I saw your question I asked around a bit, and it seems like you've hit on quite a hot topic! Opinions vary, depending on who you ask.
In regards to Prairie Hive, my best answer is that our goal is to showcase some of the unique people and talent in our part of the country - people that don't always get opportunities for recognition.
While I think Issue One (as well as what we have planned for Two and Three) definitely captures a more Midwestern spirit and aesthetic, you never know what else we may find down the road!
I found this article in another local publication, written just 2 months ago: http://thislandpress.com/04/10/2011/south-by-midwest-or-where-is-oklahoma/ - if you'd like to delve further into the topic! It seems the debate rages on!