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We had to look up nixie tubes on Wikipedia to fully understand this clock. When we did, what we took away was that the device is essentially a glowing gas tube shaped like a numeral, developed in the fifties. This series of clocks using the tubes fully capitalizes on the mid-century industrial charm.
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One of our friends thinks it looks like it's counting down to armageddon, but we're not swayed. It's cool.

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• Nixie Clocks at BDDW