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LOOP: fine organic cotton bed & bath linens

144 Clay Street
Brooklyn, NY 11222
800.987.LOOP
www.looporganic.com/index.html
6-13-loop-linens-1.jpg

6-13-loop-logo.jpgSleep naked and natural. We met Carmel Campos, the founder of LOOP last night at the Feist concert and quickly went into blogger mode, asking her questions about her company. Surprisingly, not many are doing what she's doing.

Completely devoted to simple, organic bedding and bath linens, LOOP has got a great niche. Nowhere does organic make such an immediate impact as with sheets and towels, and LOOP, though small, works this angle, while providing a very modern sensibility. You'll find no patterns here. This is for quality basics in whites and a few colors.

 
 

6-13-loop-towels-2.jpgThere may be a reason not many are doing this. LOOP's prices for sheet sets add up. At $200 for a basic queen set, you're way above the same thread count from The Company Store or Garnet Hill. However, neither of those companies offer organic sheets.

And organic SHOULDN'T be cheap. After all, it costs more to do things right these days.

LOOP

Location:
144 Clay Street
Brooklyn, NY 11222
Phone:
800.987.LOOP
Website: www.looporganic.com/index.html
Categories: bedding & blankets, towels & bathware

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bathroom, bedroom

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Comments (10)

"And organic SHOULDN'T be cheap. After all, it costs more to do things right these days."

But it also shouldn't be expensive. There needs to be a reasonable middle ground.

posted by Blue_roses on June 13th 2007 at 7:36am
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Yes, these are quite expensive. It's great that they're organic, though. These linens are GREENER. But we need to explore other fibers.

Cotton uses a LOT of water in its production:
http://www.panda.org/about_wwf/what_we_do/policy/agriculture_environment/commodities/cotton/environmental_impacts/water_use/index.cfm

and it depletes the soil. Organic cotton uses less water, and of course, no insecticides.

Here's a good article about cotton:
http://findarticles.com/p/articles/mi_m1525/is_1_84/ai_53501843

posted by MrGreen on June 13th 2007 at 7:43am
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You chatted up an organic-textiles designer at a Fiest concert last night and woke up to blog about it today...
Can I just tell you that I want your life?
;)

posted by melanie on June 13th 2007 at 7:51am
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How was the (sold out) concert?!

posted by Lady J on June 13th 2007 at 8:10am
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Bamboo is a great fiber that is being used in some towels- even at affordable price points.

posted by canadian in swedish clothing on June 13th 2007 at 8:35am
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These linens are great! We will be carrying them soon at http://www.bobbyberkhome.com

Check it out!

posted by NYCSHOPPER81 on June 13th 2007 at 8:58am
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Speaking of 'other' fabrics..does anyone know if designers are making hemp sheets? I bought a lovely soft hemp skirt on vacation a few years ago and it's just gets better each time i wash it.

posted by wwoolsey on June 13th 2007 at 10:02am
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It's interesting that you say organic shouldn't be cheap. Unless organic products are competitive with non-organic products, they'll never be anything more than a luxury good. If the point of the organic movement is to lessen our footprint on the environment, confining these products to the well-off may make those who can afford them feel good about themselves, but it hardly makes an impact on the broader aims of organic practices.

posted by sethd on June 13th 2007 at 11:36am
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The reason organic cotton is more expensive is because the producer of non-organic cotton does not have to pay for the damage caused to the planet by the heavy use of pesticides and waste of water. If these costs were included in the price of non-organic cotton, it would be more expensive than organic.

posted by MrGreen on June 13th 2007 at 2:31pm
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I want to comment on the “other fiber source”. Organic is definitely better, cotton has always been apart of our life but, now they have fibers made from bamboo and fibers made from wood. Both are from sustained forests that are specifically grown for this purpose, so no tearing up the rain forest. I learned about linens and towels made from these fibers at a website called http://www.elegantlinenspc.com/SDH-Bedding.htm. I learned a lot. I was shopping around for organic linens. They carry several organic lines even a line of purist bedding, no chemicals or dyes used at all. But I have to tell you I spent the money on the Modal or wood cellulose sheets...you cannot believe how soft the feel, they are heavenly! My 14 year old son, who is never impressed with anything, noticed and commented on how soft they were.

posted by Beck352 on April 20th 2009 at 12:36pm
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