Dutch fashion designers Viktor & Rolf launched their new website today and we happily scanned the updated site to see if there were more pictures of their amazing upside-down Milan boutique. The surreal space is one of our all-time favorite interior designs and we think of it often...
The new site includes a few photos of the space that we haven't seen before, but unfortunately they are very small. Remember, everything is upside-down. Chandeliers sprout from the floor and the ceilings are hardwood in a herringbone pattern (and the doormat is on the ceiling, too):
On a not-so-grand scale is New York City's Bblessing store which features upside-down tables and desk lamps mounted on the ceiling:
The new Viktor & Rolf site is an experience in itself — very Tim-Burton-fairy-tale (and the dolls only make it creepier!). Do any readers know of another example of upside-down design? Via: racked.
© 2009 Apartment Therapy
I can only imagine how packed the Victor and Rolf store would be if it was in Amsterdam.
view Seaside's profile
I like how all the links up to just about the end are AT articles. Helpful!
view K T G's profile
DO NOT WANT.
My head hurts just looking at it.
view elvedon's profile
I guess it's good art in that it clearly causes internal conflict to look at it. Would I copy it for my home? Probably not. But, we get to tied to our usual perspectives, it's good to be slapped up side the head every now and then.
view quiltmaster's profile
I have had dreams like like this.
view coyotejed's profile
Hmm. Obviously they don't care to have people who use wheelchairs as customers.
view helloshawn's profile
ehhhhhhh... kinda cool idea on some of the objects hung upside-down, otherwise, this looks like shite. It really hurt my head when looking at those pics too!
view dunklekatze's profile
Just looking at it hurts my eyes. I can't imagine getting home after a few glasses of wine.
view Snugglitas's profile
this is the coolest thing ever!
view hanako66's profile