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Look!: Huge Real Estate Inserts in the NYTimes

11-7-realestate.jpg

How green is THIS? For the second day in a row, OUR home is being filled up by these really outrageous insert advertisements for Corcoran and Artisan Lofts in Tribeca. We can't fold our paper when we pick it up and these things are so slippery they keep falling out. In our battle against clutter, how do we fight back? (video below the jump)

 
 


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Comments (12)

Now that real estate in the city is finally hitting the skids (thank you, credit crunch!), the brokerages are desperate to get the transactions going, even though everything is still outrageously overpriced. The fact remains that anyone with two brain cells would not buy in this ridiculous market.

posted by hejiranyc on November 7th 2007 at 10:05am
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Considering how much paper the NYT uses (esp the weekend edition) I would say this is small fry.

posted by Kah on November 7th 2007 at 10:26am
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But the newspaper is recyclable. The glossy ads probably not. Maybe contact the paper and the most frequent offenders and advocate recyclable paper for their ads.

posted by KatieD on November 7th 2007 at 11:38am
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ohhh.. i actually found this on the floor of my lobby this morning and picked it up for some 'fantasy commute reading'...

it was in the area where newspaper deliveries are left so it makes sense that it must have slipped out of a neighbor's NYT!
lucky me!..

..or am I now considered a common newspaper thief??

posted by miss on November 7th 2007 at 12:01pm
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15 years ago, they always came on Saturday. And funny.. I actually liked it. There were many beautiful houses in the catalogs and way less than a half million. I was renting back then and didn't have money but looking 200K doorman apartments with "Central Park View" never spoiled my Saturday morning coffee.

posted by len on November 7th 2007 at 12:13pm
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You could do your part by canceling your subscription and reading the paper online.

posted by brownbaby on November 7th 2007 at 12:17pm
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That is nothing compared to all the unsolicited catalogs I get every day. You chose to buy the paper.

posted by Lori on November 7th 2007 at 1:21pm
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I agree, it's kind of ironic that you're wringing your hands about the insert not being green when you get this huge paper delivered to you every day.

posted by YetiM on November 7th 2007 at 3:31pm
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A new initiative of several major environmental organizations, www.catalogchoice.org will remove your name from mailing lists FOR FREE! You do it catalog by catalog, so if you still want DWR... I've requested removal from 65 DIFFERENT catalogs so far, which is a very scary number. You can ask that other members of your household also be removed.

To get your name off the mailing lists that are sold (and therefore breed more catalogs), go to https://www.dmachoice.org/MPS/ The Direct Mail Association charges $1 against a credit card, to validate that you are who you claim to be. Elsewhere on their site you can also remove the names of people you care for (children, the elderly) and the deceased. This works only for DMA members and does not bind companies whose customers you are.

It takes about 10 weeks for mail generated by the two links above to cease.

Finally, there is another link you'll need to Google to take yourself off "pre-approved credit" offers. This works only if the sender is a member of whatever organization is doing this.

None of this solves the problem of huge Times inserts - or sections that you're never, ever going to read

posted by Taureg on November 7th 2007 at 4:14pm
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Let me try reposting because the links aren't showing up
http://www.catalogchoice.org/
https://www.dmachoice.org/consumerassistance.html

posted by Taureg on November 7th 2007 at 4:18pm
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My interest in being informed about the world leads me to be a NYT home delivery addict. I can't read the whole paper online (as people crabbed above) - I can't read online on the subway.

I am totally fed up with the Corcoran inserts. It's a glossy brick. I can only hope the Times is charging them a fortune and it helps keeps the paper in business.

miss, is it possible to steal take-out menus? You're picking up litter as far as I can see!

posted by guido on November 8th 2007 at 1:18am
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It's a two edged sword. Many newspapers need the revenues from the colour inserts, but the end result is the trash and clutter it generates. Our town recycles magazines and newspaper inserts, so perhaps they also do the same in NYC?

We've also considered canceling (at times) our own subscription to a NYT-owned paper, but then realized that the "other paper" in town was owned by Rupert Murdoch, and so, kept it, if only to help keep the paper in business.

posted by ehy2k on November 8th 2007 at 4:35am
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