One of the coolest things about the past weekend happened completely behind the scenes. While parties were being thrown for ICFF, our contest was wrapping up and others were just getting outside into the sunshine, we held our first AT Summit and got 10 of our editors together for the first time...
Meeting at City Bakery on Saturday morning (where we worked while in graduate school), we all spent Saturday day deboning ICFF for our readers, and then went back to the office for long meetings that day and Sunday to discuss the past, present and future of AT.
It was great.
With everyone in the same room (instead of on IM or conference call), we were able to critique and share information so much more quickly, that we created a long list of notes and changes on three big topics: future contests, site redesign and where to grow AT next. All of this goodness you will see playing out over the next six months.
This time we were able to get 10 of our 30 editors together and next time we hope to bump that up more. It's all part of our master plan to grow our own editor community in parallel with our online community, get better and better at what we do and continue to help readers make their homes more beautiful, organized and healthy.
Copyright © 2007 Apartment Therapy
great shot, sounds like a great gathering, and i look forward to joining you all next time!
view heather's profile
I love how Ursula's checking you guys out while your posing. She is SO adorable.
ICFF was a great time. I would have loved to meet some AT people, but there was a sea of design peeps all over the place.
Grady
Design Boston
view Gradon's profile
ooh, grammar check: "while you're posing."
view Gradon's profile
A grammar check and/or spell-check would be a great tool to use in the comment thing, come to think of it, because I've made mistakes, myself, and then they're in there on the thread forever memorializing one's lapse.
THAT's a direction you guys should discuss!
view Curtis's profile
Curtis FYI if you use Firefox it will check your spelling as you type.
view Bryan Hale's profile
Thanks, Bryan Hale! I'm guess that's a browser. Anyway... I just went to your profile and saw your SC entry; must have gone up during a time while I didn't make it onto the computer much, because I hadn't seen it. VERY nice.
view Curtis's profile
Maxwell, Sara and Ursula,
I was wonderful meeting you at Pasita Sunday evening.....
Take care, Kara Labbe
One Home in denver
view kara's profile
how fun to see you all!
ursula is so stylish!
view mod*mom's profile
Maxwell, that's a mighty nice sweater you are wearing.
view Alex's profile