The magazine industry is being hit HARD by the economy. Today we learned via Gawker, that O at Home has folded. The quarterly spin-off publication's content will be transitioned back into O: The Oprah Magazine...
The magazine industry is being hit HARD by the economy. Today we learned via Gawker, that O at Home has folded. The quarterly spin-off publication's content will be transitioned back into O: The Oprah Magazine...
More information at MediaBistro and snarky comments at Gawker.
That sucks! I had a subscription last year and was considering renewing my subscription for this upcoming year. I really like this mag and am sad to see it go.
view Julia at Living Luxely's profile
It's unfortunate, but the web and sites like AT take a lot of the viewers away from hard copy. I used to buy several home deco mags a month, but since the web contains much of the same info, I no longer purchase any design magazines.
view peachpie's profile
Sad. I liked O at Home much better than O.
view gquaker's profile
wOw.
I still buy magazines and I will miss this one.
view patrick (the other one)'s profile
I still buy magazines and this is one I liked.
view creolesugar's profile
So I guess this means my fifteen minutes are up...
http://i13.photobucket.com/albums/a286/MAGNAVERDE/MAGNAVERDESPLASTERTABLE--small.jpg?t=1226090049
Oh, well. It could be worse. At least I still have a job.
In the meantime--before they're all scattered like bright leaves to chill winds--let me thank those people at the magazine who were so enjoyable to work with for a few weeks last spring & summer: Sarah Gray Miller, the glamorous Editor-in-Chief, who showed up in person at my door dressed to kill; Natalie Warady, who came dressed to work, not look, but who still looked great & was smart & funny to boot; and four friendly & patient staffers who stayed back in NYC, but with whom I enjoyed talking with on the phone or exchanging emails over the next few months: Kate Bednarek, Amy Bleier-Long, Jordan Crouch & Martha Beck. Also, my deepest thanks to Roland Bello who took the handsome photos & Shelly Coons who helped Natalie arrange my antique silver so the dents didn't show & acted as nurse to keep all of us healthy in the middle of flu season with hourly supplies of vitamins, & especially to Beth Ann Fennelly whose wonderful writing made me sound a lot more interesting than I really am. Last of all, thanks to Jessica Murnane, who took the scouting shots that originally convinced Ms. Miller that it was worth sending six people out to Chicago for a few days to shoot my place.
I was planning on taking as many of you as I could round up out for drinks after work one day when I'm in NY later this month as a way of thanking you all, but I guess that may not be happening now. At any rate, each one of you--whether you're simply moving to another floor & another magazine or whether you''re moving on to new things--has been a real pleasure to know. And if any of you are ever here in Chicago, call me up & I'll buy those drinks here. You know how to reach me. Best wishes to you all. Bart.
Wew now return you to Apartment Therapy...
view magnaverde's profile
Not at all surprised it folded. I am a fan of Oprah but I think she missed the mark on this one.
While there were wonderful moments, such as the coverage of Oprah's Legends Ball, great articles by Suze Orman, and a tour of a curator's NYC apartment, a lot of it seemed scattered. I remember vividly the issue where Oprah gives us a tour of the tea house in the middle of the enormous rose garden on her CA estate. The editorial was filled with her trademark psycho-babble about her need to "get centered" etc., etc. It was just over the top self-absorbtion. Other misses included pampered princesses with five-figure home offices who where too dense to put anything away - who cares.
Pretty, but slightly out of touch.
view LIMOM's profile
LI Mom precisely sums up what irritated me about O at Home, and why I won't miss it.
view madampince's profile
I have mixed feelings on this one. I agree witht the last two posts, some of the spreads could be annoyingly too "Oprah", and really lacked style and inspiration (like her show, sometimes). I recall one episode Oprah did about lliving in a postive way, and how you had to give yourself the best of everything. She suggested having your sheets cleaned and ironed every day, so they would be crisp, she felt this was very essential. The man (I forget who) that was on with her laughed and said to her that this was simply not going to be practical for her audience. She can be very out of touch because of her success.
That being said, I LOVED the last issue of O at Home. Her library was the least interesting of the mag, but the mag is filled with wonderful inspiration for book lovers. MAGNEVERDE posted above, and his apartment is AMAZING! The photos of his place should have been on the cover, the issue would have sold better and maybe it wouldn't have to fold. The plastered entry table is sooooo original, I love it! It's too bad O at Home didn't do more along those lines and less profiling of Oprah's excessive lifestyle, it was frequently off putting and lacked personal style.
view modernlust's profile
I've never looked at an issue, I figured it was too Oprah-y. The comments confirm this intuition.
view K T G's profile
Huh, ten people to produce one feature article.
view patrick (the other one)'s profile
i am a small business owner. one of the staff from O at Home, (Ms. AB), had contacted me and scammed a merchandise from me 6 months ago. talk about karma...
view peggylo's profile