apartment therapy changing the world, one room at a time

Wow, if it works it sounds like a great innovation. It sounds terribly expensive, though.

oh come on! ceramic walls cannot "clean the air". sometimes AT is so gullible.

*looking at my wallet*
yeah the wallet says no.

nice concept..but my OCD will have me staring at the tiny holes for days.

This is a masterful example of repackaging and marketing an existing (4000 years old, in this case) product/technology. You might know it better as unglazed earthenware. Nice looking tiles, though.

Does one really want bathroom tiles to absorb smells and VOCs? I want them to stay in the air, until I turn on my exhaust fan.

A very nice and green, earth plaster called American Clay similarly "breathes," absorbing and releasing moisture. I recently attended a workshop on how to use it and was told that if applied in a bathroom the mirrors don't fog during a hot shower. I'll get back to you on the verity of the claim after I try it out myself in my bathroom.
It is also supposed to emit negative ions and have the earthy vibe of a forest, as compared with the positive ions spewed by electronics, and therefore not attract dust, fur, and other things attracted to static. It looks gorgeous and wafts no vocs or nasty odors while it is being applied... unless you choose the kind with the ground seashell base.
http://americanclay.com/

So, HomoImprovement, what's the verdict about applying the American Clay to the bathroom? Did you use it anywhere else? Please post back on AT. thanks! BTW it looks like it can be sealed but then the benefits are nil.