(Welcome to Carrie, one of the finalists for an editor position at AT:The Nursery. Comment away.)
Since expanding in 2003 to a 20,000 sq. foot Soho location, the secret is definitely out.
Amidst the silk robes, chopsticks, embroidered slippers and herbal medicines you will find plenty of goodies for babies and kids - some kitschy, some practical and all for a very good price.
Looking for inexpensive nursery ideas? Paper lanterns, string lights, and mobiles would make a colorful addition to any child's room. And you'll be sure to find a paper garland you love among their wide selection for baby showers and birthday parties.
Zodiac onesies, packaged in clear takeout boxes, are a favorite and make an easy, ready-to-go gift. You'll also find t-shirts, quilted jackets, shoes and crocheted booties.
The selection of adorable children's plates and bowls will definitely make you reconsider having rabbits and frogs on the table.
After wandering the aisles, take a break at the Tea Bar. If you're shopping from afar, pour yourself a cup of tea and hunker down with the website - though not as extensive as the in-store selection, it still holds many treasures.