Rethinking Laminate

Eco-Friendly Countertop Design from Wilsonart

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Wilsonart is great at combining two qualities that don't always get along—style and practicality—into one awesome product. Case in point: Wilsonart® HD® High Definition® Laminate and Wilsonart® Premium Laminate countertops, which are designer-minded (minus the designer price tag) and built to last. 

We especially love the butcher-block design, which has all the natural charm of wood with at least 20% post-consumer recycled content. (In fact, Wilsonart was the first North American laminate manufacturer to earn Forest Stewardship Council’s Chain of Custody Certification, and its countertops have earned UL Environment’s GREENGUARD Certifications on all laminate types.) And we're not the only ones fond of the butcher-block look—one of our favorite eco-friendly designers, Danny Seo, is also a fan.   


Laminate might not make you think of wood, but it should: Wilsonart's 2013 introductions Truss Maple and Old Mill Oak have all the appeal of rich-grained and reclaimed wood. The SoftGrain finish on these designs imparts natural wood's look and feel, too. Best yet, Wilsonart’s laminates contain 70% FSC® Mix-certified wood fibers. Just ask Danny Seo—if he's rethinking laminate, then we are too.