We've blogged the aloft concept before -- Starwood Hotels' line of budget-friendly accomodations -- but the new Portland location has us wanting to pull out our gummi bracelets and jellies. While the photos of the prototype seen in Metropolis don't seem particularly over-the-top, the version at the Portland airport is all that and then some.
Sure, 80's style has come back in fashion, but how do you feel about its applications for decor? There's a lot going on in these photos; from stripes to squiggles, a pretty wild combination is packed into these public spaces, designed in conjunction with David Rockwell and the Rockwell group.


While bed and bath appear a little more staid, the images leave us wondering if anyone's been to the other locations and whether all aloft hotels are so stylistically loud. With all the chic yet economical hotel options in Stumptown (most notably the Ace and Jupiter hotels), would aloft make it on your list?

Check out the space for yourself when the w xyz lounge hosts an opening night party, complete with cocktails, DJs, giveaways and speed boat races in the hotel pool.
Details:
• Friday, Sept. 19, 6 pm–midnight
• 9920 NE Cascade Parkway
• $10 donation benefits the Columbia Slough Watershed Council and the Friends of the Gorge Bike Trail Improvement Project
It seems odd to be paired with the big box mecca that is Cascade Parkway. Cause when I think hip hotel, I sure think Dress Barn/Golfsmith adjacent!
view pdx-R's profile
It is odd, I was thinking the same thing! I can't imagine that the hipsters would stay in such an unhip part of Portland. I'm not even hip and I'VE never been to Dress Barn or Golfsmith.
view AnEmily's profile
When I fly out of Portland in the morning (coming from Eugene), I typically stay at the airport Sheraton. It's a nice place and I dig the Starwood points. I would never stay at the Aloft for a night on the town, but I have a reservation for December before a 6 am flight. And, if you book in the next month or so, they'll give you 8x points, which makes the elusive (and crazy expensive) free night at a Starwood hotel ever so slightly closer.
view Mam rad pivo's profile
Mam rad pivo is right -- it's not really for vacationing...more for early morning flights. Still, my parents stayed at a hotel located at an airport in Amsterdam:
http://www.apartmenttherapy.com/sf/inspiration/citizenm-hotel-056233
and, shower issues aside, I think the design is more attractive overall.
view liseah's profile