apartment therapy changing the world, one room at a time


Roddy&Ginger Home
Bloesem

We always enjoy flipping through the wonderful "open houses" on Bloesem, with their thoughtful in-depth interviews and abundant photos. But this recent one really blew us away, and left us dreaming of a snowy perch above London like the one where Virginia Armstrong, the designer behind the roddy&ginger line, and her family live. Learn a bit more about their gorgeous home after the jump...
 
 

When the family moved into their '60s townhouse in Southeast London, they immediately chose to remove some walls and partitions to open up the living areas. The result is an airy, bright space, the perfect backdrop for a simple, relaxed gathering of mid-century furnishings. Cushions Virginia has made from vintage scarves and her own roddy&ginger textiles seem tossed upon every surface, making the rooms inviting and warm.

We've chosen just a few of our favorite photos from the tour; visit the marvelous Bloesem to read the interview with Virginia and browse through rest of the pics.

See the full roddy&ginger line here.

Tags

inspiration, scandinavian, London, mid-century modern, roddy&ginger

Related Links

Share

Comments (7)

I want to go to there...

posted by Amalia on March 17th 2009 at 12:37pm
view Amalia's profile

Very nice! Lovely pieces but no overkill with the MCM. Is it me, or is that look starting to get tired?

posted by AnastasiaBeaverhausen on March 17th 2009 at 12:41pm
view AnastasiaBeaverhausen's profile

(in my best high voice) ANASTASIA BEAVERHAUSEN!

posted by chusmabilly on March 17th 2009 at 12:45pm
view chusmabilly's profile

I agree- usually MCM looks too cold to me, but this looks really cozy and livable.

posted by SeattleMama on March 17th 2009 at 1:14pm
view SeattleMama's profile

Amalia, LOL. Me too Liz Lemon.

I love all the patterns in the home, brings lots of visual interest to the white rooms. Oh how I would love to snuggle on the sofa and stare out those big windows

posted by TrueTex on March 17th 2009 at 1:18pm
view TrueTex's profile

LOL @Amalia!

Very pretty!

posted by graefix on March 17th 2009 at 2:10pm
view graefix's profile

that bedroom is adorable.

posted by abigailbelle on March 17th 2009 at 2:40pm
view abigailbelle's profile