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In general, color forecasts are categorized to target our emotional core. After all, color is just waves of light that we humans have anthropomorphized. Colors create an emotional energy and it’s amazing how the slightest change in saturation or hue can alter our feelings.

The Sherwin-Williams’ categories for color are: rooted, treasured, simplified and refreshed. Below you will see the Sherwin-Williams color stories along with some examples of where you can find these colors in furnishings.

Rooted refers to tribal ideas and colors, rich and earthy. Colors such as aubergine, gold, teal, red, Mohave and gray.

Examples:

Spice Market Kilim: $245.00 - $975.00 at Sundance
Carmen Teal Pillow: $49.95 at Crate & Barrel

Treasured likens itself to artisan-made pieces, heirlooms found in flea-markets and colors that reflect materials that have weathered time. Look for yellow and yellowed, green and coral.

Examples:
Calistoga Quilt & Sham: $39.00 - $229.00 at Pottery Barn
In Perpetuity Covers: $18.00 - $24.00 at Anthropologie

Simplified is sophisticated, subtle and versatile colors like yellow, white, violet and gray.

Examples:
Gate Sun Cocktail Napkins: $28.00 at Dwell Studio
Organic Cotton Knit Pillow Cover: $29.00 at West Elm

Refreshed looks to a trend of 1960’s vintage fun colors, colors to lure us out of the winter and into the spring. This feeling can be seen in colors such as yellow-orange, green, coral, yellow, violet and blue.

Examples:
Garland Wallpaper in Orange: $195.00 at Jonathan Adler
Poppy Fields Duvet Cover + Shams: $14.00 - $99.00 at West Elm

For more information about this color forecast please visit the Sherwin-Williams website.

Read here for Pantone’s 2010 color trend report.