Switch Modern: A Source for Stylish Kids' Rooms

Store Profile

Store History

  • Founded by: Roy Otwell
  • Headquarters: Atlanta, GA
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We became acquainted with Switch Modern when the store hosted a book signing for Maxwell in Atlanta last summer, and we've since added it to our list of favorite modern resources.

The store carries a mix of practical pieces — like modern shelving and Fatboy ottomans — and aspirational (i.e. $$$) pieces — like the Normann Cophenhagen Play Soapbox Cart — that most people probably can't afford, but are fun to look at and daydream about anyway.

Owner Roy Otwell offered Apartment Therapy a peek inside his own apartment, which is a testament to his preference for buying less and buying better.

The shop is definitely geared toward design lovers, and it's the kind of place where you might go for one really unique, high-end piece for a child's room. Here are a few of our favorites:

Playsam Airliner, $60
Normann Copenhagen Play Soapbox Cart, $3,150
Avenue First Block, $249
Slim High Sideboard, price on request
Animal Box Llama, $35
Normann Copenhagen Collect Bookcase, $3,500
Norm 06 Lamp, $66
Avenue First Parc, $249
Normann Copenhagen Play Chalkboard, $440
Cirrus Small Cloud Shelf, $302

Switch has an in-person store in Atlanta (you can see photos here) as well as an extensive e-commerce business with a full catalog of modern pieces for children and adults.

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