Glassybaby

Location: Seattle, WA and online
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Flowers die, chocolates melt, glassybaby forever. That is the compelling concept behind this Seattle-based hand-blown glass vessel business, which grew out of founder Lee Rhodes' garage into something Oprah and Martha Stewart talk about.
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The clean, crisp modernism of the new store perfectly showcases the appeal of one useful, cute product in a bazillion combinations of color, shade and opacity. The storefront is irresistible, surrounded as it is by the more middle-of-the-road fare offered at the outdoor mall.
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Dark boxes allow customers to see what their glassybaby will look like lit up, and choose the color combos to suit their taste and purpose.
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The old store, still operating in the Madrona neighborhood, is attached to the glassblowing studio where glassybaby are made. Projections on the white walls of the U Village location bring scenes from the studio in order to maintain that workshop feel.

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During the past three holiday seasons, glassybaby has done a brisk business at a temporary stand they set up in U Village for the Christmas shoppers — we have no reason to believe that the new brick-and-mortar won't be every bit as successful.

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