Pageant Book & Print Shop

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Artwork need not just be a Van Gogh in your bedroom. If you are looking for something older, something with a bit of history on it, then check out Pageant in the East Village.

Established in 1946, Pageant has had several homes including several locations along Fourth Avenue, known as “Book Row of America”, and was of *seminal* importance in Woody Allen's "Hannah and Her Sisters" where Michael Caine and Barbara Hershey went browsing for a copy of e.e. cumming's poems.

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Pageant's print collection is large and beautiful, spanning categories as diverse as children, animals, astronomy, architecture and heraldry. There are maps from around the world as well, and everything has the fine touch of being lovingly printed in a previous age.

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Maxwell left teaching in 2001 to start Apartment Therapy as a design business helping people to make their homes more beautiful, organized AND healthy. The website started up in 2004 with the help of his brother, Oliver.