- Founded: 2008
- Founded by: Alexis Hadjopulos
- Headquarters: Los Angeles
Tom Whitman joined Alexis Hadjopulos to officially launch TINI and ThisIsNotIkea.com in 2008, in order to realize their joint vision of providing a place where cool, unique, and vintage furniture is available to people at an IKEA price. Prior to that, Alexis sold his finds through Craig's List.